10 Steps To Follow: How To Start A Business In Wisconsin?


Let’s learn how to start a business in Wisconsin? Wisconsin’s growing economy is encouraging people to run new companies over there. Entrepreneurs are already accessing various industries, including construction, real estate, forestry, and agriculture. 

In 2017, small businesses accounted for 99.4% of Wisconsin’s business, employing 1.3 million people. Starting a business in Wisconsin with the seventh-highest access to SBA funds in the nation is a great choice for new entrepreneurs. 


10 Steps on How To Start A Business In Wisconsin

Choose the right business idea.

The first step comes to decide what kind of business you want to run there. Find an idea that matches your interests, your personal goals, and your natural abilities. Strengthening while running will help keep you motivated and increase the inequality of your success. 

Plan your business.

Successful businesses are growing up through careful planning. Before investing your significant amount of money and other resources in your business, critically analyze your concept, and create a master plan. 

Institutional name.

Business naming can be challenging. Wisconsin follows the naming rules, resonates with your customers, and is available as a URL, a brand name you would like to choose.

At the very least, you should have good answers to the following questions:

Product development.

  • Does your business solve any problems with your clients? 
  • What is the difference between your product/ service than other competitors?

Sales and marketing.

  • Find out who your potential customers are? 
  • Find out how do you attract them?
  • Find out how to convert them into clients?

People and partnership.

  • Choose what role you need to take and what professional relationships you need to build to be successful?

Financial planning.

  • Think about how many clients you need to meet the break-even point? 
  • How much money you need to run your business there, and where will you get funding?

Select your business formation.

You would find two major benefits to registering your business at Wisconsin as a legal business entity like an LLC or a corporation.

Increase credibility.

Protection is necessary to relief from personal liability when suing your business. In many cases, small businesses, registering an LLC is a great option. Compared to other business organizations, LLCs are easier to set up and operate and have a favorable tax facility.

You have to set up an LLC in Wisconsin by paying at least $130. If you don’t register your business as a legal business entity, you will be personally liable for your business’s debts and liabilities. 

Protect your domain.

I would suggest you check your business online is available or not. If you don’t want to create a business website today, it’s okay, but you should buy the URL/domain to prevent others from acquiring it. To check your domain name, follow this website.

Register for taxes.

Most businesses need an (EIN) Employer Identification Number. People have known this as a Tax ID number, with limited exceptions. It is using to identify a business in an EIN’s federal tax filing. You will not be able to open an employee or business bank account without EIN.

Be aware of the important Wisconsin taxes that you need to apply to your business:

If you ready to sell a physical product, you usually need to register for Wisconsin Sales Tax. Wherever you are going to hire an employee, you will need to register for unemployment insurance. And also, you will need employee restraining tax on your employees’ behalf.

Create business banking and credit accounts.

It is essential to use business banking and credit accounts to protect personal assets. If your personal and business accounts are mixed, suing your business will affect your personal assets (for examples like your home, car, and other valuables) at risk. In business law, this is referring to as your corporate veil hole.

Common two steps you can take to protect your business:

Open a business bank account.

It will help if you separate your personal assets from your company’s assets, which are necessary to protect your personal assets. This simplifies accounting and tax filing.

Set up an accounting system.

An accounting system will help you to track your business’s overall performance and simplifies annual tax filing. Accounting software helps you download your bank and credit card transactions, making accounting quick and easy. 

Obtain permission and license.

To run your business in Wisconsin legally, you have to comply with state and local government rules and regulations. We found in many cases that obtaining one or more business permits and/or licenses is necessary. For example, the restaurant may require health permits, building permits, signature permits, etc.

Get insurance for your business.

Business insurance helps you managing upcoming risks and will help you to focus on growing your business. There are common types of business insurance that you can consider:

  1. General Liability Insurance
  2. Workers Compensation Insurance policy
  3. Professional liability insurance policy

We recommend choosing general liability insurance because it is a good option for small businesses, including home-based businesses. Businesses such as consulting and accounting firms should also consider a professional liability policy. In Wisconsin, businesses with three or more employees, excluding business owners, must have workers’ compensation insurance.

Define your brand.

Strong and memorable businesses are growing up on a solid brand. When developing your brand, you should consider:

  1. What does your business mean?
  2. What is your business’s core value?
  3. What will get your customer from your business?

IF you feel confident about the answers to these questions, it’s time to name your business. Mind it that your business’s name would be a good branding and a successful business foundation. 

Establish a web presence.

A professional website is necessary for your business’s long-term success, no matter which industry you are in to run your business. A website will help you to get potential customers online. They will try to discover the products or services you are offering. It will help you to increase the credibility of your business. Build your website from WebTech; they are experts in design and developing websites.

In addition to a website, you can consider other ways to promote your business online:

  1. Set up Social media profiles (Facebook, Twitter, Pinterest, etc.)
  2. Create accounts on review sites (Yelp, Google Review, etc.)
  3. Registering for a local Google profile

FAQ: How To Start A Business In Wisconsin

Do I need a business license in Wisconsin?

Most businesses, regardless of their size, need to have some license to operate. By law, Wisconsin must obtain multiple licenses to conduct business, depending on the location and type.

How much will it cost to set up an LLC in Wisconsin?

To form an LLC in Wisconsin, you need to file Articles of Organization with the Wisconsin Department of Financial Institutions. The cost will be $130 if you submit online. You can apply online or by mail. Articles of organization are legal documents that are formally created by your Wisconsin Limited Liability Agency.

What are the steps to starting a business?

  1. Conduct market research
  2. Write your business plan. 
  3. Fund your business. 
  4. Choose your business location. 
  5. Choose a business structure. 
  6. Choose your business name. 
  7. Register your business. 
  8. Get federal and state tax IDs.

How much is a seller allowed in Wisconsin?

The cost to register for a seller’s license in Wisconsin is $20.

How do I get a tax ID number in Wisconsin?

To get started:

  1. Make sure you have an officially issued identification number as a social security number.
  2. Be prepared to provide a valid email address and business address.
  3. When you’re ready, click “Apply for Tax ID Number.”
  4. Select the type of entity that identifies the most in your business.

Read more: Top 5 Steps To Follow: How To Start A Business As A Teen?